{"id":4838,"date":"2018-08-30T10:43:26","date_gmt":"2018-08-30T08:43:26","guid":{"rendered":"https:\/\/staging.alainveuve.ch\/why-i-write-blog-articles\/"},"modified":"2026-10-29T10:20:38","modified_gmt":"2026-10-29T08:20:38","slug":"why-i-write-blog-articles","status":"publish","type":"post","link":"https:\/\/www.alainveuve.ch\/en\/why-i-write-blog-articles\/","title":{"rendered":"Why I write blog articles!"},"content":{"rendered":"<p>I&#8217;ve been asked two questions once a week for a while now: &#8220;Why do you run your blog?&#8221; and &#8220;Do you write all the posts yourself?&#8221;. While the second question is answered quickly and easily, I always have to elaborate a little on the first question. So here are a few lines about it.    <!--more--><\/p>\n<p><em>(Reading time 4 minutes)<\/em><\/p>\n<h3>Out of interest in the matter<\/h3>\n<p>I came to blogging like a virgin to a child, so to speak. Last week I stumbled across an old interview that I was allowed to give at a TYPO3 event. It actually answers the question perfectly as to why I&#8217;m doing this with the blog (sorry for the bad English):  <\/p>\n<div class=\"entry-content-asset videofit\"><iframe loading=\"lazy\" title=\"Interview - Alain Veuve - TYPO3 inc. Follow up - TYPO3camp Venlo 2016\" width=\"720\" height=\"405\" src=\"https:\/\/www.youtube.com\/embed\/GGfwkShro88?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<h3>Hey!<\/h3>\n<p>I had my first &#8220;hey moment&#8221; with the blog when I was greeted by a customer at a proposal presentation with the words &#8220;Yes, I know you, I read your blog&#8221;. I suspected that writing articles could also be beneficial for our business and for me personally. Gradually, such experiences became almost standard.  <\/p>\n<p>However, I find the many interactions with people who want to promote change and digitalization much more exciting. This has resulted in countless exciting encounters and fruitful discussions. I can only say thank you. Ultimately, it is these experiences that have kept me writing over the years.   <\/p>\n<h3>Committed to the cause<\/h3>\n<p>However, I also quickly realized that I had to remain as objective and factual as possible in order to have a serious discussion. Not a day goes by without me receiving invitations, free access and very specific offers <a href=\"https:\/\/www.alainveuve.ch\/en\/contact-us\/\">for paid contributions<\/a>. I believe the only way to remain credible, especially as an <a href=\"https:\/\/www.alainveuve.ch\/en\/influencer-marketing-ouch\/\" target=\"_blank\" rel=\"noopener noreferrer\">influencer in the business environment<\/a>, is not to accept such offers. If I think something or someone is good, then I write about it. But on my own initiative.    <\/p>\n<h3>Temporarily quieter<\/h3>\n<p>Recently, I&#8217;ve often been asked why I&#8217;m writing less. Whether I&#8217;ve run out of topics or lost interest. The reason is much simpler: I&#8217;m in the process of achieving a turnaround with our teams in the two start-ups I founded. We are about to achieve this with one of them and I am no longer involved operationally thanks to a great team. At the other, <a href=\"https:\/\/www.parashift.io\" target=\"_blank\" rel=\"noopener noreferrer\">Parashift<\/a>, we are in projects with our first important customers and will be launching our standard product in the next few months. This is currently taking up all my waking hours. I think that in the next few months I will be able to report more about what we have done, what the challenges, successes and failures were and are. If that interests you&#8230;       <\/p>\n","protected":false},"excerpt":{"rendered":"<p>I&#8217;ve been asked two questions once a week for a while now: &#8220;Why do you run your blog?&#8221; and &#8220;Do you write all the posts yourself?&#8221;. While the second question is answered quickly and easily, I always have to elaborate a little on the first question. So here are a few lines about it.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kadence_starter_templates_imported_post":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","mc4wp_mailchimp_campaign":[],"footnotes":""},"categories":[57],"tags":[],"class_list":["post-4838","post","type-post","status-publish","format-standard","hentry","category-strategy"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Why I write blog articles! &#8211; Alain Veuve<\/title>\n<meta name=\"description\" content=\"I&#039;ve been asked two questions once a week for a while now: &quot;Why do you run your blog?&quot; and &quot;Do you write all the posts yourself?&quot;. 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